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Battleship Grey Gloss painted cars everywhere

This one looks good in white, especially with the red accent stripes ....

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Cars getting less colorful, study shows‌

"White is currently the top vehicle color, having passed black some 10 years ago, Brauer said. It has a 27.6% market share, up 77.4% since 2004. Black is next at 22.0%, followed by gray (21.3%), silver (9.1%), blue (8.9%), red (7.3%) and green (2.0%). No other color has more than 0.5% market share.

White, black and gray are the only three colors to gain market share over the past 20 years — gray is up nearly 82% since 2004. The other grayscale color, silver, dropped 52.2% in that span and is now just 0.2% ahead of blue.

Gold (down 96.8%) and purple (down 92.7%) cars have become virtually extinct, while brown (86.5%), beige (85.3%) and yellow (75.7%) vehicles all lost more than three-fourths of their market share.

While green’s share fell 50.6% during the 20-year period, it has been making something of a comeback recently, rising slightly since 2020.

Grayscale’s dominance held around 80% over three of the four vehicle segments studied (passenger cars, SUVs and trucks), though blue’s market share held steady as it surpassed silver among trucks to break into that segment’s top four.

The only outlier was sports cars, in which grayscale still leads non-grayscale colors but with just 62.4% of the market, as red (14.3%) and blue (13.2%) crashed the top five, behind gray (20.1%), white (19.4% — up 209% since 2004) and black (19.4%)."
 
Cars getting less colorful, study shows‌

"White is currently the top vehicle color, having passed black some 10 years ago, Brauer said. It has a 27.6% market share, up 77.4% since 2004. Black is next at 22.0%, followed by gray (21.3%), silver (9.1%), blue (8.9%), red (7.3%) and green (2.0%). No other color has more than 0.5% market share.

White, black and gray are the only three colors to gain market share over the past 20 years — gray is up nearly 82% since 2004. The other grayscale color, silver, dropped 52.2% in that span and is now just 0.2% ahead of blue.

Gold (down 96.8%) and purple (down 92.7%) cars have become virtually extinct, while brown (86.5%), beige (85.3%) and yellow (75.7%) vehicles all lost more than three-fourths of their market share.

While green’s share fell 50.6% during the 20-year period, it has been making something of a comeback recently, rising slightly since 2020.

Grayscale’s dominance held around 80% over three of the four vehicle segments studied (passenger cars, SUVs and trucks), though blue’s market share held steady as it surpassed silver among trucks to break into that segment’s top four.

The only outlier was sports cars, in which grayscale still leads non-grayscale colors but with just 62.4% of the market, as red (14.3%) and blue (13.2%) crashed the top five, behind gray (20.1%), white (19.4% — up 209% since 2004) and black (19.4%)."
Best friends husband has an envy green 392 Challenger. He says he always gets compliments on the color.
 
Cars getting less colorful, study shows‌

"White is currently the top vehicle color, having passed black some 10 years ago, Brauer said. It has a 27.6% market share, up 77.4% since 2004. Black is next at 22.0%, followed by gray (21.3%), silver (9.1%), blue (8.9%), red (7.3%) and green (2.0%). No other color has more than 0.5% market share.
Crazy. When you do the math, over 70% of cars are colorless--over 80% if silver is also considered a non-color. I think 10% of males are color-blind...maybe that number has increased a bunch in recent years?

EDIT: It's also interesting the 3 actual colors most represented are RGB colors, the 3 primary pigment colors...I guess that shouldn't be a surprise...
 
I suspect supply chain problems led to very limited amounts of pigments being available to paint companies that sell to OEM car companies.

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Off topic: I was sorely disappointed Stinger Yellow wasn't made available for 2023 Dodge muscle cars and trucks.
 
I suspect supply chain problems led to very limited amounts of pigments being available to paint companies that sell to OEM car companies.
Also interesting. Before my Charger got delivered for body & paint, my body man told me some paints are more expensive. I asked him what made some paints more expensive than others, I just figured it was that multi-stage paints cost more, but he said some pigments are more expensive than others...and apparently candy-apple red pigment is one of the most expensive. He's a Sikkens guy, if that means anything...
 
When my Wife custom ordered her 2017 AWD Challenger many colours were a premium option at up to $1000 more...
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Anything but red, it's way over done (it's the new green)
& even mores so, especially the plethora of cars with red interior... NOW
No Thanks

some of the Candy reds/high polys, aren't too bad on a smaller car
a big red car/truck, NOPE

Give me a cool green, a darker metallic pref.
any day over any RED

The Dark Emerald on my 99 Dakota, is a nice color

I used to like bright Yellow cars, I can't stand them now

I do like a nice bright orange, V2 or metallic Hemi Orange,
or like a Hugger Orange single stage (I know Chevy)
Tangerine (Tangalo ?) in metallic/poly

Some of the newer colors offered on the TRX's I liked,
the battleship grey or destroyer grey is OK on that truck,
it has a crapload of black accents to break it up
on a car not so much
but not the $100k price tag

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My wife's new Buick replacement...its the only color she considered

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My personnel favorite of recent times is a very dark blue, that is nearly black at first glance.
 
When the B-5 blue color was announced that it would be reissued for the 2015 Challenger, that motivated us to finally buy one.

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We could have bought a black/white/gray Challenger many times over but that would not work for either of us. We ordered the car and waited for it to be built and shipped. It took a little over 8 weeks. It was absolutely worth it.
I had a blue Dodge truck for a time...

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I really liked the truck but kept having troubles with brake shudder. An illegal ran a stop sign and rammed into the left front corner, knocking me into a solid concrete filled steel post:

2006 1.JPG


Totaled. I needed another truck so I checked with local dealers. Plenty of whites and silvers but I wanted either blue or red. I almost flew to Arizona to buy one but then saw this at a dealer 20 miles north:

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I really grew to like the Inferno Red. The wife and I just can't drive a color that blends in at the parking lot.
 
My first car as a teenager was an all black 64 Sport Fury.

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Afraid I was hooked for life as I’ve owned 6 or 7 black cars since and still have 2.

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What's the deal with the recent proliferation of cars painted Battleship Grey Gloss? It seems every manufacturer has a car repping some form of single-stage grey gloss paint these days. "Agreeable Grey" I'll call it. It just makes me think of the days when cars came in many bold colors; of course Dodge/Chrysler/Plymouth had the "high impact" color choices...but most manufacturers these days haven't got the balls to offer anything other than black, white, silver and maybe red, but I don't remember cars ever being painted non-metallic gloss grey until recently. Agreeable Grey must be trendy among car buyers nowadays...
During covid some paint colors couldn't be had so they weren't with what they had battleship Gray. I actually like it
 
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