Fratzog

dvw said:

My Dad was a stylist at Chrysler. 62-64 B B Body, 65-71 C body Chrysler, 72-79 pick up, Then Interiors, Minivans, Intrepids. In the 60's there was a contest to design a new emblem for Dodge. He did and named it the Fratzog. I've been asked many times where the name came from. My Dad was a cartoonist at heart. He liked weird stuff and anything mechanical. So why the weird name? Take a look at his office wall at Chrysler. He always thought of different stuff. So now you know.
Doug

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funknut said:

Super cool history! I always liked it as an automotive symbol. Simple but original.

Looks like a lot more people are going to get to see it, too.

Dodge Shows Off New Fratzog Stripe Package For Charger
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From the inside through the glass roof:
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dvw said:

Funny story #2. One of the current stylist is a son of a styilst that worked with my Dad. My son Is in charge of engineering quality for North America. He walked into the design studio a few years back and saw the Fratzog being used. He told them his Grandpa designed it. They asked who his Grandpa was? After that there was quite the conversation between them.
Doug

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funknut said:

Super cool history! I always liked it as an automotive symbol. Simple but original.

Looks like a lot more people are going to get to see it, too.

Dodge Shows Off New Fratzog Stripe Package For Charger
View attachment 1832249
From the inside through the glass roof:
View attachment 1832251

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khryslerkid said:

I'm betting your dad knew Gordon Davis and maybe even Diran Yazejain. I met them at Chryslers at Carlisle. Talented individuals.

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Meet Forward Look Designer Gordon Davis
Gordon was hired by Director of Design, Virgil Exner, at the beginning of the Forward Look era. He contributed to the turbine concept designs and Virgil Exner’s XNR, which influenced the early ‘60s vehicle lineup. He later designed the “jewelry” for the 1959 DeSoto. After his time with Chrysler, Gordon moved on to American Motors and also designed motorcycle and auto accessories, construction equipment and RVs.

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Meet Chrysler Designer Diran Yazejian
Diran’s love of cars began as a child and after serving in the US Army, he attended Art Center School (now Art Center College of Design). He was hired by Chrysler upon graduation where he went to work in the Chrysler-DeSoto Exterior Studio. He transferred to Dodge in 1962 and was later part of the team that designed the ’68 Charger. Outside of the studio, Diran could be found in his garage doing restorations on his own Mopars.
(Pictures and edited text were taken from the Carlisle website)

Post in thread 'Taking Up New Residence' Taking Up New Residence

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Richard Cranium said:

I'd rather them put a Hellcat engine in than the stripe.

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